” Effective market development often requires a deep understanding of the region’s specific dynamics and the ability to tailor strategies accordingly “ – interview with Irma Ibrahimpasic-Hadzic, our new Group Market Developer.
Could you tell us a bit more about your new position at GrECo? What will be the main area of your focus?
Ibrahimpasic-Hadzic: Since September 1st, I have been responsible for Group Market Development in the SEE Region at the GrECo Group.
As a Market Developer, I will be identifying growth opportunities, developing market strategies, and expanding the company’s presence in the South-Eastern European region. This includes market research, partnership development, and strategic planning to drive business growth in the insurance and risk management sector.
What made you choose to become a part of the GrECo in the first place?
Ibrahimpasic-Hadzic: I had already established a strong relationship with GrECo, having worked for various international insurance companies in recent years. During this time, I gained very positive experiences both in terms of client relationships and interactions with company employees. Through this experience I also learned about GrECo’s strong presence in the insurance and risk management sector, its commitment to client satisfaction, and its innovative approach to addressing clients’ needs.
Which challenges do you expect in your new role?
Ibrahimpasic-Hadzic: I expect challenges in navigating regulatory differences across the SEE region, competition in the insurance market, adapting to evolving client needs and staying updated on industry trends and emerging risks. Effective market development often requires a deep understanding of the region’s specific dynamics and the ability to tailor strategies accordingly. However, I am confident that together with the respective teams we will rise to these challenges successfully.
Could you tell us a bit more about yourself outside of work? How do you like to spend your free time?
Ibrahimpasic-Hadzic: Given the opportunity, I like to travel because it gives me the opportunity to learn about other cultures and people. I also like to engage in outdoor sports activities and spend time with my family.
What do you like about the insurance and risk management industry, and what keeps you motivated?
Ibrahimpasic-Hadzic: I like the opportunity to help businesses protect themselves from unforeseen risks and contribute to financial stability. Our work involves problem-solving, analytical thinking, and continuous learning, which I find intellectually stimulating and motivating.
Related articles
Fringe Benefits Are Reshaping the Employment Offer
Unlike core benefits such as medical care or pensions, fringe benefits are often the most visible to employees.
The Benefit Everyone Wants, But Nobody Structures the Same Way
For employers wanting to ensure their Health & Benefits strategy delivers real value over time, our Study has made it clear that those who focus on an informed approach that combines market understanding, structural comparison and local relevance will succeed.
We Say Yes to Net Zero
GrECo Austria’s Roland Litzinger sat down with the CEO of delfort. Martin Zahlbruckner, to discuss how a global specialty-paper group is driving emissions reductions.
